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The Taylorized Beauty of the Mechanical: Scientific Management and the Rise of Modernist Architecture (Princeton Studies in Cultural Sociology)

Mauro F. Guillen. The Taylorized Beauty of the Mechanical: Scientific Management and the Rise of Modernist Architecture (Princeton Studies in Cultural Sociology) Authors:Mauro F. Guillen.
Publisher:
Year:2006
Serie:
Pages:226
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Price:4002 rub.
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Book Summary:
The dream of scientific management was a rationalized machine world where life would approach the perfection of an assembly line. But since its early twentieth-century peak this dream has come to seem a dehumanizing nightmare. Henry Ford's assembly lines turned out a quarter of a million cars in 1914, but all of them were black. Forgotten has been the unparalleled new aesthetic beauty once seen in the ideas of Ford and scientific management pioneer Frederick Winslow Taylor. In The Taylorized Beauty of the Mechanical, Mauro GuillAŠn recovers this history and retells the story of the emergence of modernist architecture as a romance with the ideas of scientific management--one that permanently reshaped the profession of architecture. Modernist architecture's pioneers, GuillAŠn shows, found in scientific management the promise of a new, functional, machine-like--and beautiful--architecture, and the prospect of a new role for the architect as technical professional and social...

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